Cloudflare announced PACT this week — privacy-preserving tokens to separate humans from bots, backed by Google, Mozilla, Microsoft, and Shopify. The cryptography is solid. The governance model doesn’t exist yet.
I wrote about why the “ratchet effect” should worry anyone who cares about the open web, how this is Web Environment Integrity re-skinned for the third time, and who gets left behind when tokens become the default access pass.
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